Budnitz owns a bicycle company in Vermont and also founded Kidrobot, which makes high-end art toys. He says Ello’s creators initially launched the site for their circle of friends. They wanted a clean online space to exchange large images and long-form text.
The site has been growing steadily for about a year, he says, but that changed last week, when news stories about a group of disenchanted Facebook users mentioned Ello as an alternative and set off a stampede of interest.
I’m ready to stampede, but:
You need an invitation from a friend to use Ello
Anyone out there want to send me an invitation? Please?